Akin to tattoos (but there are a number of variations available these days), these are (usually semi-permanent) enhancements to facial features that one would normally use makeup to achieve. Eyebrows, eyeliner (above and below) and lips (vermilion border and filled in) are the most common permanent makeup areas. The vermillion border can be defined and enhanced using a red line and eyebrows can be shaped through short lines that mimic hairs. It is very useful for people who want to cover up a cleft palate or with alopecia.
WHAT TO EXPECT
A consultation with one of the very few permanent makeup artists in which s/he will draw on the desired look first using make-up and agree with you the depth of colour and shape. What follows may be a tattooing session with the associated pain and discomfort; or a session involving a hand-held device with a number of fine short needles attached to it (as in Embrowdery) which is a little uncomfortable but should not be painful - some numbing gel is usually applied to the area first. Depending on the treatment procedure, you may have two or three sessions spaced out by a month or so.
Features are permanently defined even when in water. Makeup can be applied over the permanent makeup to further enhance a feature.
If you have tattooed your face, this is permanent and there is no going back (well, not easily anyway!). But there are a number of semi-permanent options available nowadays and these generally last 12-18 months.